Creating an Effective Landing Page
If you have a website but aren’t familiar with landing pages, you should be. Landing pages are pages separate from…
Read MoreWebsite Copy Updates to Improve Your Conversion Rate
Imagine this scenario—a potential customer makes it your website. You offer everything they are looking for. Yet, once they arrive…
Read MoreWhy SEO, PPC, and Social Are Not Enough
If you are familiar with Abraham Maslow’s hierarchy of needs, then you’ve probably seen the pyramid that defines different levels of…
Read MoreAre You Keeping Your Ear to the Ground?
Word of mouth is often the best form of referrals for businesses, especially local ones. With more and more people…
Read MoreSmall Business Marketing Resolutions of 2015
We do it every year. We make promises to ourselves and come up with endless To Do lists, which seem…
Read MoreGet More from Your Website Traffic with Remarketing on Facebook and Google
Have you ever noticed that once you look at a product on a website, from that moment on that product…
Read MoreSocial Media Tips to Make Holiday Marketing Merry & Bright
With the holidays just around the corner, it’s time to get your marketing campaign into gear. Likely, you’ve put some…
Read MoreWhy Are Reviews So Important for Businesses, and How Can You Get More of Them?
In a survey conducted by Dimensional Research, 90 percent of respondents who recalled reading online reviews claimed that positive online reviews influenced…
Read MoreThe Ins and Outs of Google My Business
In the past two years, I have heard so many names to refer to Google business listings that I’m not…
Read MoreWhat does a website cost? The 6 most important factors that go into pricing a website project
Your business needs a website, but you’re unsure of where to start. You want the site to be affordable, but…
Read MoreWhy starting a newsletter for your business can be difficult, and what you can do about it
Why newsletters are important When you share a post on Facebook, only a small percentage of those who like your…
Read MoreWhy the LinkedIn Ad Platform is Difficult to Use
After setting up LinkedIn ads for several clients we have some feedback for the LinkedIn Ad platform developers. Here is…
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